July 5, 2016
The first “Media for Policy Influence” workshop was recently hosted by AIP Foundation, with the support of the World Health Organization, as part of the Bloomberg Initiative for Global Road Safety’s Legal Development Program (LDP). The focus of the workshop was to hone LDP members’s understanding of how to successfully influence the media to advocate for policy change in the area of road safety.
The workshop spanned two days and brought together professionals from a variety of different backgrounds spanning law enforcement, law, academia, and journalism, including representative from the Royal Thai Police and the Transport Safety Bureau. The workshop ended with the gathered LDP members laying out their program plan for the remainder of 2016.
The next workshop will take place in mid-August, and, in preparation for this event, the three groups formed in this initial workshop will put their newfound skills to use in crafting a media campaign around key issues, such as increasing seat belt use.
To view videos of three workshop participants delivering their road safety messages, please click one of the following issues (all are in Thai): Improved road signage; Reducing urban speed limits; Reducing urban speed limits (motorcycle focus).