January 27, 2014
On Monday, January 27, the World Health Organization launched its new online library of road safety mass media campaigns to support strong public awareness efforts around the world.
The library features 60 campaigns ranging from drunk driving to seat belts and from Brazil to Turkey, including two of AIP Foundation’s motorcycle helmet TV Commercials – “Always Care. Always Wear A Helmet.” from Cambodia and “When I Grow Up…” from Vietnam. These videos will become a resource for other government- and/or NGO-run campaigns around the world advocating motorcycle helmet wearing.
Read more about the new library here.