The great news from the Helmets for Kids project in Udon Thani Province (see news item above) recently caught the attention of Catalyst Asia, a content platform owned and managed by the Institute for Societal Leadership at the Singapore Management University that showcases organizations working for the betterment of society in Asia. They published an article featuring the work AIP Foundation has done in schools in Thailand and documenting the surprise the successes had elicited from the local community.

For example, one interviewee remembers that, because helmets were nearly never used before the project, “in the beginning, other villagers couldn’t believe their eyes. They would take out their phones to snap a photo of the students [wearing helmets]”. That has completely changed now, and many parents are now getting on board after witnessing their children refusing to get on motorcycles without wearing helmets.

To read the full story, see the article here.