Head First: A Case Study of Vietnam’s Motorcycle Campaign

December 20, 2017

Published to coincide with the 10th anniversary of Vietnam’s 2007 introduction of a universal helmet law, ‘Head First’ details the decade-long campaign to secure the legislations, and the decade-long implementation effort since. Written and researched by AIP Foundation, the leading injury prevention NGO in SE Asia, this case study will be essential reading for any country or campaigner seeking lasting road safety change.

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