“Life is your wealth” campaign hits second phase halfway mark

June 5, 2013


The second phase of the UHVI boda boda campaign, Ubulamu Bugaga or ‘Life is your wealth,’ continued with numerous activities and events throughout April and May. The campaign aims to improve boda boda operator helmet usage and road safety through workshops reinforced with a public awareness campaign.

A train-the-trainer workshop from March 14-15 has been followed by boda boda workshops in the Rubaga (March 19), Kampala Central (April 10), Lubaga (April 16), Makindye (April 23), and Kawempe (May 28) divisions of Kampala. Radio advertisements promoting boda boda helmet use began airing throughout the capital on May 6. In the upcoming weeks, billboards with the campaign’s message will be posted throughout Kampala, and UHVI will host the remaining five boda boda operator workshops.

Check out the photos!

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