Mass media campaign wins two honors at the International Safety Media Awards

September 21, 2016

Pagna and Mirjam in Finland
Cambodia Country Director, Pagna Kim (left), and CEO, Mirjam Sidik (right), accepted the awards at the ceremony held at the 12th World Conference on Injury Prevention and Safety Promotion.

The International Safety Media Awards honored AIP Foundation with two awards – “Excellence in Media Evaluation” and “Gold” in the short video category – for the organization’s mass media efforts promoting helmet safety in Cambodia. The accolades were announced as part of the closing ceremony of the 12th World Conference on Injury Prevention and Safety Promotion.

The conference, titled “From Research to Implementation,” gathered 1,200 injury prevention professionals from more than 80 countries in Tampere, Finland. Conference participants helped craft the “Tampere Declaration,” which expresses a global commitment to injury prevention and safety promotion.

The event was hosted by the National Institute for Health and Welfare, and was co-sponsored by the World Health Organization.

Click here to watch one of the public service announcements from the Head Safe. Helmet On. campaign.

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